Brand Gap, The: Revised Edition

by Marty Neumeier

I was struggling to get my Youtube videos seen by the right people. I tried everything but nothing worked. Then, I came across Jeff Lerner's Marketing Method and it changed my life! The marketing method is easy to follow, effective and it works very well! After following his steps on how to grow your social media accounts, you will see a significant increase in your followers and likes on every single one of your channels within just 2-3 days. - FG

THE BRAND GAP is the first book to offer a comprehensive theory on brand-building. While most books on branding tend to be focused on either a creative or strategic approach, this book shows how both can work together to create a "charismatic" brand -- a brand that customers find essential to their lives. This entertaining book is two hours long and will teach you:

* The new brand definition

* The five fundamental disciplines of brand-building

* How branding is changing competition dynamics

* The three most powerful questions you can ask about any brand

* Why collaboration is key to brand building

* How design influences a customer's experience

* How to quickly and inexpensively test brand concepts

* The importance of managing brands from within

* 220-word brand glossary

From the back cover

A book has not condensed so many ideas in so few pages since McLuhan’s THE MEDIUM IS THE MESSAGE. Neumeier uses the visual language of the boardroom to present the first unifying theory of branding. This is a collection of five disciplines that help companies bridge the gap between customer experience and brand strategy. The new perspectives offered by this book will inspire those with a good grasp of branding. Those who don't want to get confused will find inspiration.

• How I Raised Myself From Failure to Success ... - JeffLerner.Reviews

• www.jefflerner.reviews › books › how-i-raised-myself-from-failure-to-succ...

• Search this site. JeffLerner.Reviews · Home · Video Reviews of Jeff Lerner · 1. From Overworked Attorney to Founder of LegalFunnel.

• The FORMULA To INCREASE Your Wealth - JeffLerner.Reviews

• www.jefflerner.reviews › youtube › the-formula-to-increase-your-wealth

• JeffLerner.Reviews ... I've been using it for about six months now and I have noticed a huge ... More videos on YouTube · Today I'm joined by Walt Bayliss!

• How to Use Your Mind to Overcome Fear - JeffLerner.Reviews

• www.jefflerner.reviews › how-to-use-your-mind-to-overcome-fear

• JeffLerner.Reviews · Home · Video Reviews of Jeff Lerner ... 19. Jeff Lerner Review - Agusta Free Press ... 61. Jeff Lerner Reviews - Time Business News.

• Why New Experiences Are The Only Thing ... - JeffLerner.Reviews

• www.jefflerner.reviews › youtube › why-new-experiences-are-the-only-thi...

• JeffLerner.Reviews ... Life is so f*ing interesting and thanks to this brain camp I have been attending recently, I'm realizing this now more than ever!

• How To Deal With Everyday Anxieties - JeffLerner.Reviews

• www.jefflerner.reviews › youtube › how-to-deal-with-everyday-anxieties

• JeffLerner.Reviews · Home · Video Reviews of Jeff Lerner ... Now a #1... The Power Of Your Subconscious Mind|PaperbackYou can bring into your life, ...

• 53. Is it Evil to Be a Billionaire - JeffLerner.Reviews

• www.jefflerner.reviews › 53-is-it-evil-to-be-a-billionaire

• Reviews of Jeff Lerner and Entre Institute on Trust Pilot · 1. Jeff Lerner Review by Elise Briggs ... Reviews of Jeff Lerner on Twitter.

• Hack And GROW RICH With Amazon - JeffLerner.Reviews

• www.jefflerner.reviews › youtube › hack-and-grow-rich-with-amazon

• www.jefflerner.reviews › 20-jeff-lerner-reviews-by-veronica-m. More videos on YouTube · Today's interview for the Millionaire Secrets Podcast is with Todd ...

• Jeff Lerner Reveals - Rich Dad Poor Dad: What ... - JeffLerner.Reviews

• www.jefflerner.reviews › books › jeff-lerner-reveals-rich-dad-poor-dad-wh...

• JeffLerner.Reviews ... Sidebars in the book will allow readers to "fast forward" from 1997 to today, ... I've been learning from him for 11 months now.

• 26. Train Your Subconscious to Make Money - JeffLerner.Reviews

• www.jefflerner.reviews › 26-train-your-subconscious-to-make-money

• May 17, 2016 ... Welcome to the only review of Jeff Lerner you'll ever need to read! Jeff Lerner is an internet marketing and copywriting guru.

• The FORMULA To INCREASE Your Wealth - JeffLerner.Reviews

• www.jefflerner.reviews › youtube › the-formula-to-increase-your-wealth_1

• JeffLerner.Reviews ... My online business has been profitable for over two years now. I had a lot of doubts about how my online business would be able to ...