5.0 out of 5 stars
Now It Deserves 5 Stars
Reviewed in the United States on May 4, 2015
June 1, 2015
It appears that the book finally updated. The author did state that an update would be available May 7th; however, it did not automatically update through Amazon. That may not be the author's fault. In any case, yesterday I opened the book for a refresher and it automatically updated. Finally. It appears that all the links and typos are corrected. Unfortunately, I lost all of my highlights, notes, and bookmarks which means I'll have to give it a second read. That's okay, though. Material is best absorbed by repetition and I surely don't mind. It is worth a second read. Bravo, Mr. Crane. NOW, this book deserves 5 stars!
(And apparently the author listens to his readers. He appears to be sincere, as well as ambitious. Admirable qualities.)
I am not a professional reviewer, I don't know the author, and I've never read any of his other books. I feel compelled to write a review, because there are many professional readers and skeptical reviewers who are probably going to point out the obvious - so I'll sum it up for you and then tell you why this book is worth a read. So, stick around until the end of this review, change your expectations, and then give it a read.
- The author claimed to be a #1 selling author on the first release of this book - yet there were no other books released on Amazon under this [author's] name
- The material is littered with grammatical errors, typos - and as one reviewer put it - reads like a stream of consciousness (makes you wonder why he wouldn't hire a ghostwriter or editor for the book if he's doing so well)
- The links on the website he provides in the first two chapters for the bonus material do not work (at the time of the book release)
- Most of the links provided in the book either lead to sites that don't work, don't exist, are under development, or do not represent a successful author - as he claims to be
- The book contains an ISBN of 0s (zeroes) and a publishing website that appears not to be functional (at the time of this books release)
(Note to the author, you might want to fix some of these things and update the book content to reflect as much)
All negatives aside, now we get to the good part.
- It's 99¢ (at the time of this review)
- While the site doesn't work, the author does provide content and steps in the book to use as a guide and plan for implementation
- There is good, sound, and practical advice; reminders for even the most seasoned of sales persons who are experiencing a slump or might have forgotten some of the basic selling techniques
- It takes a different approach from the usual of "always put the customer first" and reminds you to do that while working "smarter, but not harder"
The bottom line and takeaway this author provides is: Don't sell yourself short when it comes to pricing your product or service. Someone WILL buy it at the price you are offering - but know your product, be confident about it, provide quality (product and service), and DELIVER THE RESULTS YOUR CUSTOMER WANTS. (Consumers tend to associate value with price, anyway, so you might as well make a good profit - as long as your product and service are par.)
That is just a sample of what the author describes in his book (I dare say "outline"). So, if you're looking for a grammatically correct and orderly book - look elsewhere. However, if you can tolerate the conversational tone and read past all of that to see the key points within this book, I have no doubt it will deliver the results you want. (And, I agree with the author. If you are in a position where you can choose your clients, it is always better to choose those that you can work with. Disagreeable or challenging clients can damage your reputation or cause severe headaches down the road. You want clients you can work with. Smart entrepreneurs and businesses do it all the time.)
I would have easily given this book five stars, but I think it's fair to deduct for writing and grammar when other five star books have at least met that standard and expectation.
(Remember: You can always return the digital version for a refund within 7 days if you don't like it or find no value whatsoever in what he says.)
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