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Adapt: Disruption Is Coming to Commercial Real Estate Brokerage. Are You Ready?

Audible Audiobook – Unabridged

Blaine Strickland (Author, Narrator), Resourceful Publishing, LLC (Publisher)


Shauna D

5.0 out of 5 stars

Must-Read for CRE Professionals

Reviewed in the United States on July 13, 2020

Verified Purchase

Throughout Adapt, Blaine addresses many scenarios in which technology can disrupt the commercial real estate industry.


After addressing each scenario, Blaine proceeds to ask questions that, when answered, can help guide the reader in the right direction regarding their career.


Adapt is thought provoking and creates a sense of urgency to implement a plan to hedge against technological advancements that could potentially jeopardize a brokers career.


In addition to the above, Blaine offer several strategies and resources that brokers can utilize in order to give them an upper hand in the face of such technological advancements.


Adapt is a must-read for every broker, no matter what stage of their career they’re in. I would also advise that students contemplating a career in real estate read this book.

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Rory A Williams

5.0 out of 5 stars

Interesting Read

Reviewed in the United States on March 19, 2020

Verified Purchase

Great read on the potential impact of technology on Commercial Real Estate. you can see how current trends are playing out today with the success of the on-line market place and interesting thoughts on what further changes could be coming. The internet of things has certainly changed many industries, so why not commercial real estate brokerage? Will we be start enough to see the path forward, or will be go the way of the 8 track, the DVD, or the buggy whip?


Well written book. I definitely enjoyed the information. Well done Blaine!!

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Eric Zahniser

5.0 out of 5 stars

Crisp, Clear, Though Provoking

Reviewed in the United States on March 25, 2020

Verified Purchase

I liked Adapt. Directly applicable to your life and future if you are a commercial real estate broker. Blaine is a next level thinker that posits questions that stimulate your creativity in a good way. It is an easy read and the price is great. I used the Audio version and it was well produced and easy to listen to.

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Tammy Dixon

5.0 out of 5 stars

Whether you’re seasoned or new to commercial brokerage, Adapt is a must read!

Reviewed in the United States on November 16, 2021

Verified Purchase

Having spent nearly 20 years in financial services and surviving the Great Recession, the path into commercial real estate four years ago was paved largely by seasoned brokers who have weathered similar storms and know how to adapt to change. Blaine Strickland does an incredible job breaking down all the factors that impact change in our business and why it’s so important to understand the value you bring to your clients. At a time when Covid has interrupted supply chains, jobs, and the gdp, Adapt drives home an even bigger phenomenon and that’s disruption in the marketplace and technology. If you want to think ahead you have to stay ahead.

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M2 Going Cyclic

5.0 out of 5 stars

Prescient

Reviewed in the United States on March 19, 2020

Verified Purchase

For his latest work, Blaine is the consummate prognosticator of trends that will undoubtedly affect every aspect of the real estate world in the next 10-25 years. It’s well written, organized, and a quick read for anyone wishing to up their game.

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Jon

5.0 out of 5 stars

What Vision

Reviewed in the United States on March 25, 2020

Verified Purchase

I'm really grateful for Blaine and his foresight. It's even more poignant with the situation around the globe. Adapt is a must read for CRE professionals and I've picked up extra copies for brokers in our office. The only constant is change and we need to be ready for it!

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Amazon Customer

5.0 out of 5 stars

Great Book!

Reviewed in the United States on August 25, 2020

Verified Purchase

Very insightful and informative. Blaine does a great job of reminding us how important it is to anticipate change and to adapt when necessary. This is critical today more so than ever!

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Jill F Sullivan

5.0 out of 5 stars

Great read for CRE professionals

Reviewed in the United States on October 23, 2021

Verified Purchase

Adapt is a great book for any CRE professional that wants to be prepared for the wave of technology sweeping through the Commercial Real Estate industry. Strickland’s writing style is informative and compelling.

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southern reader

5.0 out of 5 stars

Engaging, well-researched view of the future of the commercial real estate industry

Reviewed in the United States on March 17, 2020

Disruption has been in the headlines, the focus of conferences and at the heart of many strategic plans of late - in Adapt, Blaine does an excellent job of laying out the issues, as they will effect the business of commercial real estate, in a quantified, no-nonsense but entertaining approach. After finishing the book you will be looking at every headline differently - imagining the unimaginable and finding opportunities tucked in unexpected places.


I really enjoyed the action points at the end of each chapter, as well as a multitude of source for further research. As an advisor in the industry, I can only imagine how this book could impact the career direction of those entering it now and over the past ten years. So many in our industry, as Blaine points out, just will not be engaging in this new paradigm as the runway is just too short. But those with years to invest - would be fools not to heed this advice, following up on every opportunity to dig deeper.


Enjoyable read that includes what you need to know, where you need to look further and a wake up call that the future really is going to look different. I just wish Blaine had the chance to add another chapter that captured the disruption of a world on hold due to COVID19. #ADAPT

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Amazon Customer

5.0 out of 5 stars

Each chapter concludes with actionable steps.

Reviewed in the United States on March 17, 2020

If you're investing the next 20 years of your career in commercial real estate brokerage, read this book. Blaine's insights will save you years of agony. Don't wait. It'll cost you too much.


Be warned. When you read this book, you'll feel disturbed and may even wonder why you're in this business in the first place. You may also wonder why it's not entitled "Agitate." But, press into how Blaine will help you thrive.


Each chapter reveals vanishing competitive advantages. You'll learn that you're no longer an information gatekeeper. You're no longer the hero. Your exposure to the Amazon, Ten X, or PWC effect is a liability.


Your lunch is on their menus, and they're out to eat it. If you don't align yourself correctly with these changes, you'll go extinct.


Each chapter concludes with actionable steps. Every step will guide you into the transformation to be better suited to the emerging commercial real estate brokerage environment.


Thankfully, Blaine's taken the time to reflect on signposts that will represent changes in your business and how to pivot in time to remain competitive.


Buy this book. It's a must-have for what's ahead.

3 people found this helpful


MPF7

5.0 out of 5 stars

Thought-provoking is just the beginning!

Reviewed in the United States on March 17, 2020

I loved Blaine's previous book, Thrive, with it's many terrific ideas to put the profit in commercial real estate brokerage while diminishing the pain. In his visionary book, Adapt, Blaine treats us to a deep dive into his thoughts, insights and research into the tectonic shifts to come in the commercial real estate industry. For a practitioner for almost 40 years, and a CCIM for 25 years, with a daughter who joined me in the business, Blaine's view of how the business is likely to unfold is, by turns, frightening, inspiring and exciting. With his insightful book as a guide, we will doubtless avoid many potential potholes as generational and structural changes disrupt an industry that has been resistant to change over many decades. This is a MUST-READ for you and your team!

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Christopher M. Fojo

5.0 out of 5 stars

Thought Provoking and an Easy Read!!

Reviewed in the United States on March 18, 2020

What attracted me to this book, as a seasoned commercial real estate broker, is that I have my head down, grinding out work as best as I can, the same way I always do, day in day out. Blaine Strickland's Adapt, made me pick my head up and look ahead at what is potentially coming!! It has encouraged me to look at the way I have worked in my commercial real estate career and seek to change/adapt the way I do business and to regularly pick up my head and look at what is coming down the pipe line.

The book is an easy read, with great insights on the effects of Technology, the new economy and the Client evolution.

Great book a must read for those who want to be in the Commercial Real Estate business for the long run.

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Trent Scott

5.0 out of 5 stars

The perfect challenge to the "traditional" way of thinking about CRE

Reviewed in the United States on March 17, 2020

As a 15 year practitioner in CRE, a Xennial (for generational categorizations sake), I have seen technology impact the market, the up and down of the Great Recession, and much of the "traditional" ways of doing things challenged. I think Blaine did a fantastic job in achieving what I believe to be his overarching goal: making us all open our eyes, be willing to break the mold if it makes sense, and question whether or not "the way its always been" is the right way for tomorrow. I further appreciate that he didn't pretend to be a prophet and know for sure what "the one thing" was that would change the CRE market next. Rather, for me it was a training in how to be better aware of what's going on around us and to know for sure that Disruption is an inevitability, and its our job as practitioners to be on watch and adapt to it as it comes.

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Matt

5.0 out of 5 stars

An insightful look at the changes ahead for CRE

Reviewed in the United States on September 24, 2020

A great book that tackles the trend of disruption as it applies to the commercial real estate industry. Readers of "Adapt" may find the assertions made eye-opening & revelatory, or they may be validation of trends already noticed or suspected. Most likely the book will contain some of both of these for anyone actively engaged in the commercial real estate arena.


Whatever your level of experience or role in the industry happens to be, the truths in the book about the coming change should be paid close attention to, and Blaine Strickland offers plenty of well-illustrated scenarios and possibilities to show the impact of this imminent disruption. There’s ample thought-provoking points made throughout the book, and suggested actions are included at the end of each chapter to help you dive deeper into an examination of how the commercial real estate world is changing, and what it might look like in the very near future.


Regardless of whether these coming changes generate excitement or dread as you consider them, this book promises to kick-start your exploration into the possibilities of “what if...?” that will leave you better prepared for the changes that lie ahead for commercial real estate.

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David f.

5.0 out of 5 stars

Don't Get Blindsided by CRE Disruption

Reviewed in the United States on March 19, 2020

Commercial real estate is not immune to disruption. It is coming. It's coming faster than ever and from multiple directions at once.


Strickland posits that no one knows exactly where, when and how the disruption is coming but that it is massively beneficial to look at trends both inside and outside our industry to be aware of your vulnerabilities and opportunities. Whether you and your business will take that change in stride, be severely hurt by it or substantially benefit from it has everything to do with how soon you recognize what's coming and adapt to it.


Unlike his his previous book "Thrive" (a must read for every CRE Broker) this book does not provide prescriptions/solutions but thought provoking data, trends and stimulating questions for you and your team to process that will ultimately allow you to stay in and even sharpen your game rather than become a dinosaur.

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mcdrotos

5.0 out of 5 stars

Another Great CRE Read from Blaine Strickland!

Reviewed in the United States on March 17, 2020

If you plan on working in the commercial real estate space in the coming years, you need to read Adapt. Blaine has a clear understanding of the past, present, and future of the CRE industry and the inevitable disruptions heading its way. Adapt does an excellent job at not only outlining these changes but providing a roadmap for how to navigate them, differentiate yourself, and thrive in a constantly changing world. I would highly recommend Blaine Strickland’s Adapt if you want to stay relevant and not get left in the dust.

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Scott Hollister

5.0 out of 5 stars

Have you ever wanted to see around the corner?

Reviewed in the United States on April 2, 2020

I’ve know Blaine for a few years now and have interviewed him twice on our podcast. I love Blaine’s wide background on all things real estate, combine that with over 40 years of experience in real estate and you get a very well rounded investor and educator. He is one of my favorite Authors when it comes to commercial real estate. Every time he speaks I listen, not only does he have a great way of relaying difficult knowledge, he has the background experience to add real life experience to his lessons.

Adapt was a great book to read, especially in these times. As we move forward in technology, the commercial real estate landscape will change dramatically. Blaine gives us insights to what may be coming around the corner. This helps us plan now for the future and adapt to our markets so we can grow with the ever changing landscape of Commerical real estate investing.

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Alex

5.0 out of 5 stars

Read this book and Adapt your business and succeed

Reviewed in the United States on April 22, 2020

Thought provoking read. I am CCIM Instructor with an 18 year CRE firm & Electrical Engineering degree. The author effectively transitioned CRE to Tech and created a path for future evolution. As a 54 year old, I related to the scenarios he painted and agreed with the solutions. This book is a great platform to future-proof your business. Follow up on the references provided and do your own research. Take this book and develop your plan. You and your pocketbook will thank Blaine Strickland.

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Jerry Anderson, CCIM

5.0 out of 5 stars

Extremely insightful for any CRE brokerage professional

Reviewed in the United States on May 25, 2020

Very well written and "spot on" Blaine. The guidance you've offered in your latest book ADAPT is invaluable to every professional in the commercial real industry. Your previous book THRIVE was helpful & beneficial but ADAPT is a guiding light into what might very well be our industry in the near future. The fact that your book was published the same month as Covid-19 changed the whole world is uncanny. Nonetheless, your style of challenging the reader to ponder over and over again is powerful. Your questions will be a terrific series of CRE sales meetings once COVID moves on, we leave our masks at home and go to the office.

Jerry Anderson, CCIM

SVN Florida

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Manny

5.0 out of 5 stars

Thank you, Blaine Strickland, for your wisdom

Reviewed in the United States on March 18, 2020

Change is inevitable and life does not come with instructions. Thank you, Blaine Strickland, for a road map to help me Adapt to what is coming. Leadership with eloquence and insight is not easily distilled into the pages of a book, but the pages of this book are bursting with teachings beyond commercial real estate.

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Terry Moore

5.0 out of 5 stars

Stimulating! Warning! Be prepared for disruption

Reviewed in the United States on March 18, 2020

Disruption- the corona virus was unknown weeks ago and has plunged America, and the world into a recession after the longest recovery on record. A previously unknown but rapidly growing force has upset the giant. That is a traditioanl story.

Blaine Strickland’s book is insightful, challenging, thought-provoking, easy to read and hard to think about.

Readers will quickly discover that Blaine is wise, smart, gracious and deals with deep topics.

Buy and read the book. Ten times you’ll be asked are you ready for disruption. There are about 50 exercises and or questions to move you from reading to engaging and/or experiencing the challenges that commercial real estate will face.

Most of us have made projections and forecasts of been humbled. Most of us have benefited from the exercise. Within hours you can look over the shoulder of an industry leader who’s been exploring the topic for a couple of years after more than a generation of proven expertise in the field.

By, read and apply this book. You’ll be glad you did.

Terry Moore CCIM San Diego, author of Building Legacy Wealth.

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Connie Rose

5.0 out of 5 stars

Adapt answers questions every CRE professional is asking...or should be.

Reviewed in the United States on April 15, 2020

After reading Blaine’s first book, Thrive, ordering Adapt was a given. Adapt investigates internal and external forces sure to disrupt both commercial real estate brokerage and investment. Adapt addressed pressing concerns and questions I’ve had with insight and clarity. Adapt paints a picture of how each potential disruption may play out and what opportunities lie within each change. Thrive came highly recommended by a fellow CCIM. Accordingly, Adapt is every bit as pertinent to the CRE profession as Thrive but entirely unique and covers totally new ground. Adapt is a must read for every CRE professional.

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Stephen K.

5.0 out of 5 stars

I liked Blaine Strickland's first book "Thrive" and like "Adapt" even more!

Reviewed in the United States on March 18, 2020

I purchased and read Blaine Strickland's new book "Adapt" and highly recommend it for anyone in the commercial real estate (CRE) Industry. The CRE industry has been slow to adapt on many fronts, running in many ways the same as it did 2-3 decades ago. Blaine's book provides a great overview of these changes, from transparency of data to gig economy. But what I like most is that he then provides actionable steps at the end of each chapter, in bullet point format, which can be incorporated into your day to day practice. The only thing I would change is the introduction, which warns that change is coming. In my opinion, change has already come, and it started around 2012 -2013. So we are well into the accelerating change in the CRE industry.

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John

5.0 out of 5 stars

Preparing for the Future of CRE

Reviewed in the United States on March 17, 2020

As a young CRE broker, I'm interested to know where the industry is going over the next 20+ years, and boy - some changes are coming - or already are here! The author (Blaine Strickland) writes a good book that breaks down industry disrupters such as technology (access to widespread information, app and online direct-to-market approaches), economic changes (gig economy, consolidated power of multinational groups and consulting firms), and more, looking at 3 different sections:

1. Client Evolution

2. "Playing with Giants" (large, powerful groups and their effect on the market)

3. Demographic Evolution


Whether you've been in the business for decades or just starting out, everyone in Commercial Real Estate should read this book as we prepare for the way our industry may evolve in the coming days and years ahead.

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Neil Sherman

5.0 out of 5 stars

One Of The Best CRE Books Out There

Reviewed in the United States on August 2, 2020

As a 35-year veteran of the CRE industry, I have read dozens of "How To's", manuals and other works over the years which were geared towards both new to business and more experienced brokers. One of the ways I evaluate a good CRE book is whether or not you take something tangible away that you can put to use in your business right away. In that regard, "Adapt", like "Thrive" before it, is a great example of just such a book, with a ton of practical and proven advice that you can use right now.

Blaine Strickland, CCIM, CRE practitioner, Instructor, Speaker and just all-around great guy has clearly forgotten more about the CRE business than most of us have learned over the years. Whether you are new or a seasoned veteran, I highly recommend you buy this book. In fact, buy them both!

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al marshall

5.0 out of 5 stars

Insightful look into CRE's past and brilliant view into what CRE's future might look like

Reviewed in the United States on April 12, 2020

Blaine share his thoughts in a great story telling style that made listening to the audiobook an absolute pleasure.


Like every major industry, CRE disruption due to technology is inevitable.


Technology Platform Introductions

> Internet 1.0 (WWW Sites, Search, "Dot Com") - Late 90's

> Internet 2.0 (Applications managed in the cloud as a service) - 2000's

> Mobile 1.0 (applications moved from the desktop to handheld) - 2010's


Disruption Caused

> News Feeds replaced Newspapers

> Netflix replaced Blockbuster

> Uber replaced Taxis


The question is when and in what form will CRE disruption take place?

And will the Covid-19 pandemic accelerate the shift?


Blaine has a unique blend of

> Deep understanding of how the CRE industry operates and why

> An open and curious mind that considers how it might evolve

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noelle

5.0 out of 5 stars

Ignore at your own risk!

Reviewed in the United States on March 18, 2020

After gaining so much benefit from Blaine’s prior book Thrive, I couldn’t wait to get my hands on Adapt – it doesn’t disappoint! If you’ve been even remotely involved in the commercial real estate industry over the past decade you’ve seen firsthand the impact that growing technology has already had on the way we do business. As those changes promise to accelerate we can either adapt, or become obsolete. In Blaine’s new book he offers tangible and actionable steps that everyone making a career in this industry can follow, to not only adapt to our changing consumer economy, but to capitalize on it. Well done Blaine.

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Ken Pierce CCIM

5.0 out of 5 stars

Must add to your CRE Professional Library

Reviewed in the United States on March 26, 2020

Another superb commercial real estate book from Blaine Strickland CCIM, a Commercial Real Estate practitioner, instructor, speaker and coach. Like his previous book “Thrive”, I couldn’t put it down once I started reading. “Adapt” is easy to read, well structured, organized and most importantly relevant for anyone planning to be a Commercial Real Estate professional over the next 10 to 20 years! As an independent owner and operator of a multi-state brokerage, I really appreciate Blaine’s willingness to share his experience and knowledge with others. His thought-provoking books challenge me to continually evaluate and adapt my business to the market and explore innovative ways in which me and my team can thrive by utilizing technology to improve the quality of our real estate services and client experience. “Adapt” and “Thrive” must be part of any Broker or Agent’s CRE professional library!

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Larry Goldman

5.0 out of 5 stars

A Must Read for anyone close to the CRE industry

Reviewed in the United States on June 8, 2020

Historically, Commercial Real Estate Brokerage has never been known for transparency and cutting edge technology. Adapt counters that nuance by posing compelling questions that every Commercial Real Estate broker should be asking themselves. As we tend to spend most of our time "working in our business" at the expense of "working on our business", Adapt will pull you out that mode in a concise, easy to read manner. If you need to slow down and spend a few hours on strategic planning, reading Adapt and thinking through the Discussion Topics at the end of the book would be an excellent place to start.

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Maryann

5.0 out of 5 stars

A must read for all Commercial Real Estate Practitioners

Reviewed in the United States on March 17, 2020

Well written, insightful view benefiting all commercial real estate practitioners.


Blaine provides the reader with excellent insight into the future of this industry. Throughout the book Blaine weaves his years of experience in the commercial estate industry plus, carefully curated examples from successful practitioners - all to equip commercial real estate practitioners.


Every commercial real estate practitioner needs to read this book, be aware, adapt, and avoid being left behind in light of all the changes in this industry.

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Wayne Schuchts

5.0 out of 5 stars

Strickland - inspirational and thought provoking

Reviewed in the United States on April 23, 2020

A colleague suggested our real estate company read Blaine's book. I remembered Blaine from our days at CBRE as one of the young, up and comers. I recall Blaine going from top producer at a young age to a sales manager. That was enough to be curious about the book. Once I started reading Adapt, I found myself writing all over it and underlining so many challenging topics. You see, I have grown up in the business - 3rd generation. Blaine opened my eyes to things like the age in the industry, likely disruption and so much more. I consumed Adapt in 2 days. I then went to Thrive and finished that in two days. I suggest everyone in real estate read one or both of Blaine's books. He has a unique background, pleasant writing style and provokes a lot of thought. Kudos Blaine.

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Josh Smith

5.0 out of 5 stars

New things for CRE professionals to understand and learn here.

Reviewed in the United States on April 5, 2020

When I learned that this book was coming out, I was excited. Thrive was such a good and helpful read. So I was very eager to get my copy of Adapt. I had high expectations and this book proves to be well worth the read. The content is very insightful and thought provoking. It prompts me to evaluate elements of my career and look deeply into the author's points as I anticipate the "disruption" to come. Without this book, I doubt I'd be prepared for some of the very critical subjects the author presents. Every real estate professional should read this book as it opens the mind to what may be on the horizon for all of us in the CRE industry. Thanks to the author's content and perspective, I'm thinking about things to come like never before.

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Dan Scanlon

5.0 out of 5 stars

The Future of Commercial Real Estate Brokerage is NOW!

Reviewed in the United States on June 30, 2020

Blaine has had a distinguished career as a commercial real estate broker and CCIM instructor. He's also a thought leader, and has obviously spent a lot of time thinking about the disruptions that currently are occurring in the commercial real estate brokerage world, as well as those that may come at us in the future.

Not only does he outline the threats, but he provides many suggestions as to how to cope with them, and, how to adapt our practices to survive and thrive in the years ahead.

This is a very quick read, and will get commercial real estate brokers to think beyond their day to day routines to consider what their practices can look like in the future.

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Adam J Petriella

5.0 out of 5 stars

Crystallized the inevitable disruption in CRE with thought provoking suggestions.

Reviewed in the United States on May 18, 2020

Grateful to Blaine for taking time to write this thoughtful book. Like no other book written, he perfectly describes the challenges brokers and the brokerage industry endure and suggests prescriptions to prepare for what’s sure to come. CRE has always felt itself insulated from the technological disruption which wiped out segments of the economy. With the amounts of money at stake, the now rapid adoption of user friendly technologies and transparency, the consolidation of big name brands and the front end career friction Blaine describes, reading this book will convince even the staunchest holdouts CRE is ripe for life altering disruption.

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Kellie

5.0 out of 5 stars

A Must Read!

Reviewed in the United States on March 19, 2020

Incredible book outlining where the industry is today, and the many ways that it has and WILL be disrupted. I have worked in the industry for over 20 years, and plan to continue for the next 20+ years. in Adapt, Blaine does an incredible job outlining the disruptive forces, the implications of these forces, and how you can work to gain experience in these disruptions and take a proactive approach. It was a short, concise read with many thought provoking insights. I HIGHLY recommend this book to you if you are in Commercial Real Estate and desire to have a productive and profitable future in the field. A GREAT book and you will not be disappointed. #adapt

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Karl Landreneau

5.0 out of 5 stars

Reshaping of our CRE business how how an agent needs to adapt

Reviewed in the United States on March 17, 2020

If you are a CRE agent and want to survive you better figure out how to add value in the client relationship beside just being social. Blaine takes the time to document the entire reshaping of the Commercial Real Estate business and what an agent has to adapt.

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Henry Wojdyla

5.0 out of 5 stars

Seeing Around Corners

Reviewed in the United States on March 17, 2020

Blaine Strickland again delivers his unique combination of in-the-trenches practitionership and acute powers of observation to the benefit of readers. Offering foresight across multiple vectors of where the commercial real estate brokerage industry is orienting and their implications (e.g. “instant access to pricing information”; “data mining…when every sale closes online”), each chapter of Adapt tactically concludes with concrete steps to not only bench test Blaine’s assertions, but more importantly connect dots from strategy to implementation.


For CRE brokers serious about getting in front of an increasingly fast-evolving industry and economy, Adapt provides a timely and deeply insightful field guide.

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Jason

5.0 out of 5 stars

In the everchanging Commercial Real Estate world, Adapt is there to prepare you

Reviewed in the United States on September 23, 2020

I really enjoyed reading this book. Blaine Strickland does a great job identifying a few of the disruption factors affecting the commercial real estate industry and provides useful insights into how to prepare yourself for them. This quick read is the type of book you would want to pick up and reread numerous times. I would highly recommend this book to anyone in the commercial real estate industry or anyone just interested in learning about change.

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Charles Castellon

5.0 out of 5 stars

A Profoundly Insightful Read on an Evolving Industry

Reviewed in the United States on March 18, 2020

Adapt is a great summary of the rapid evolution of commercial real estate in progress. Though it should be mandatory reading for all CRE stakeholders, the author's well-written observations, supported by fascinating stories from the front-lines, are beneficial to all business readers. Nobody is immune to disruption and we can all take lessons from this book to avoid the fate of Toys R Us and Blockbuster, among others.

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Carlos Rodriguez

5.0 out of 5 stars

Disruption means “a whole new way ”

Reviewed in the United States on March 17, 2020

Adapt is prophetic, speaking directly to commercial real estate professionals. Blaine's insights are a wake up call to the disruption currently taking place. Sales data is more transparent and accessible to prospects; residential valuations are being produced by algorithms; auctions are organized through online platform; times are changing!


What is the solution? Adapt. One suggestion is to examine one's value proposition. What is my value to clients? How may I become more valuable to clients? These tough questions deepen our understanding of what business we are in.


To Thrive, we must Adapt! I highly recommend Adapt, a wake up call and preparation for what's to come.


Jddson

5.0 out of 5 stars

Extremely Surprising

Reviewed in the United States on May 21, 2020

You might think that you're an expert in the field, and have a grip on the tide of change in brokerage. You're wrong. Adapt identifies outlets of disruption you would not expect—the gig economy, Amazon, and even data aggregation just to name a few. You might think that you've seen Ten-X and understand the extent of brokerage evolution. Adapt will show you that brokerage isn't just evolving... it's being overtaken on multiple fronts.


But what I found particularly helpful is that Adapt doesn't just underscore these catalyst of disruption; the book actually gives you tangible and actionable steps to attack them.

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Whitaker Leonhardt

5.0 out of 5 stars

Well worth the time and money to read this book

Reviewed in the United States on March 17, 2020

A very thought-provoking book about the disruption coming (and already happening) in commercial real estate, both the brokerage business and also various facets of the industry as a whole. Worth the read. H. Blaine Strickland continues to be a thought leader in the commercial real estate and brokerage world and I am listening and responding!

3 people found this helpful

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Amy kripalani

5.0 out of 5 stars

A must read for anyone in Commercial Real Estate

Reviewed in the United States on June 3, 2020

This book is a must read for anyone in the real estate industry, the release of this book could not have been more timely as our industry is going through some major changes right now and as the title of the book suggests its Adapt or die for most brokers. Blaine has definitely raised the bar from his previous book Thrive which prior to this was one of the best books I read on our business. I have read this book once and am going through it for the second time now as there is so much valuable information in this I wanted to make sure I absorb it all. Congratulations to Blaine for a very well written book and I look forward to the next one.

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Jim Baker

5.0 out of 5 stars

I didn’t think anything Blaine could write would top his previous book, Thrive. I was wrong.

Reviewed in the United States on March 18, 2020

I just finished reading Blaine Strickland’s book Adapt. I didn’t think anything he could write would top his previous book, Thrive. I was wrong. Adapt is every bit as good as Thrive, if not better. CRE is a rapidly changing industry with lots of opportunities and threats. Throughout the book Blaine meticulously explains what to expect, watch and plan for. If you’re not preparing for what’s coming in CRE, you will likely get left behind. Don’t make that mistake. Not only should you read Adapt, but also study and throughly analyze it. You will then be prepared to Thrive in your CRE career. Thanks Blaine for another insightful and educational CRE book, Jim Baker, SIOR, CCIM, Baker Commercial Real Estate, Jeffersonville, Indiana. Author of Confessions of a Commercial Real Estate Broker.


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Landan Dory

5.0 out of 5 stars

Excellent book and very relevant to what the next era of CRE looks like

Reviewed in the United States on September 25, 2021

Thrive was the best book I’ve ever read on the history of CRE brokerage and why we are where we are today. It offered simple yet profound principles on the most effective real estate strategies. Adapt takes the forward looking approach, helping real estate professionals proactively ‘Adapt’ to what the future of CRE holds via technology, shifting consumer demands, the gig economy, and much more. Blaine has 40 years in the industry and boils all that knowledge down into a very easily digestible read. All CRE professionals should read this.

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Elliot R.

5.0 out of 5 stars

Thought Leader

Reviewed in the United States on April 28, 2020

Unfortunately, there are not nearly enough comparable resources in our CRE community. Any time you come across a book like this, you MUST purchase and read.


It just so happens that the ideas are fascinating, the research is detailed, and the points are clear, concise, and include pertinent action steps.


I am so grateful for this book. Read it!

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Amazon Customer

5.0 out of 5 stars

Must read

Reviewed in the United States on November 3, 2020

Blaine lays out a compelling case that the commercial real estate industry is primed for disruption. It is easy to see that we are increasingly reliant on technology to improve our existing methods, but Blaine presents, in clear detail, the major influences that may create “a whole new way” for the commercial real estate industry to operate in the future. Whether you are a industry veteran or just beginning a career in commercial real estate, Adapt is a must read. This is a great book to use to generate conversation among your team when planning and goal setting.

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Justin Ryder

5.0 out of 5 stars

Engaging, Informative, and TIMELY — the CRE book to read in 2020

Reviewed in the United States on March 18, 2020

I first read 'Adapt' as a member of the advanced team in February (quite an honor!). In his conversational style, Blaine put forth a compelling case that a disruption was coming to the commercial real estate industry. Just a few months later, we’re living in a disruption, and although the magnitude has not been determined, I feel his advice to adapt will be crucial. Regardless of your place in the business — whether owner, broker, manager, etc. — this engaging work will help prepare you for whatever is next.

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Colt Power

5.0 out of 5 stars

Captivating Insights into the Future of CRE

Reviewed in the United States on May 18, 2020

Extremely well researched and written. Listened to the whole thing in one sitting, as it was too fascinating to put down. Contains incredible statistical/trend based research and data, which Blaine uses remarkably well to paint pictures of the commercial real estate industry's possible futures - as well as potential adaptations that commercial real estate practitioners can take in response. Recommend to anyone in the industry plus anyone who is interested!

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Chris C.

5.0 out of 5 stars

Great read for the established CRE practitioner as well as newcomers

Reviewed in the United States on March 17, 2020

In Strickland's latest book, Adapt, he shares insights on some of the game changers in the commercial real estate industry. The chapters are neatly divided and smoothly flow, covering a variety of disruptors in the CRE world. As a commercial real estate banker, I found this information to be insightful and invaluable as we look to the future of the industry. For anyone in the commercial real estate industry, whether just starting out or well-established, this is a must read!


The disruption is everywhere. Things are rapidly changing. The rate of change is speeding up. You feel it all the day, in your own life as well as in your job in the field of commercial real estate.

Bestseller Blaine Strickland examines nine forces which he believes are set to transform your world. You're already aware of some developments taking place and you'll gain useful information about these developments. The other types of change aren't as obvious and Strickland warns you about the possibility of disruption.

This audiobook Strickland divides the forces in three categories:

  • Changes in our customers

  • The activities of the largest players on the field

  • The changing demographics of our working population

While you explore these ideas with the writer you'll be amazed, amused and enthused. This information can be used to gauge, prepare for, and incorporate the destructive and creative nature that is associated with disruption. Strickland acquired these insights through his long career working in the industry, and in various roles, after that, he sharpened them by doing studying and attending conferences, reading and interviews with key people and sharing his thoughts to group discussions. This is a unique collection of thoughts and suggestions supported by research of anecdotes, stories, and actual examples.