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VERIFIED VIDEO REVIEWS ABOUT JEFF LERNER!
Trustpilot is a consumer review website that hosts millions of reviews on different businesses across the world. Jeff Lerner being a leading entrepreneur and inspirational leader has received a large number of positive and rave reviews on TrustPilot like other platforms. The TrustPilot has rated him 4.3 out of five in the purview of the top 12 awesome and tremendous reviews.
The reviews posted by both males and females of different ages have discussed Jeff Lerner as a source of peace and prosperity within their lives. The training given by Jeff has paid them off quite well and they never regretted paying money against this training. Jeff, being different from other trainers who generally do not show up after taking money, delivered the relevant content to all trainees with honesty and dedication. Apart from grooming his trainees, he also ensures to help them while starting their new business by assigning a coach and assisting in preparing a business plan.
In addition to Jeff Lerner, his entire team is also heavily applauded due to their commitment and dedication. The reviewers reported that they learned how to think critically. Moreover, one of the reviewers indicated that the training delivered by Jeff and his team enabled him to think about his cash flows innovatively. Providing deep insights and a variety of pathways for excelling in business, the training offered by Jeff Lerner was considered a life-changer for all reviewers.
The only hurdle reported by reviewers in gaining advanced knowledge is the increasing cost of advanced training that was not equally affordable for all. However, the benefits provided by Jeff outweigh this only limitation.
Table of Contents - Reviews of Jeff Lerner on Trust Pilot
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Critical Moments: The New Mindset of Reputation Management Kindle Edition
Critical Moments: The New Mindset of Reputation Management Kindle Edition
by Bill Coletti (Author) Format: Kindle Edition
4.9 out of 5 stars
A business owns its name The public is the owner of its image. The opinions of customers, communities, and critics can enhance or hurt your business's standing with the general public. While all issues cannot be prevented, your business's image can be handled by a empowering, strategic framework that is designed to keep your image prior to any disasters.
The book Critical Moments, corporate communications expert Bill Coletti reveals how you can enhance your reputation by meeting the demands as well as the expectations of your customers. The author walks you through his Four A's: Awareness Assess, Authority, and Action. These will assist you to build your company's understanding of the current situation and the research agenda, operational risk and a plan of action to improve and enhance your brand's reputation.
Unfulfilled customer expectations can harm a business. Bill Coletti provides a logical management model for the most controllable elements of companies.
Editorial Reviews
Editorial Reviews
Review
Review
"Crisis hits you when you least expect it. Bill's years of experience and calming disposition truly helped us through a crisis, and his thought process on reputation management is second to none. I would highly recommend Critical Moments to CEOs."
--John Keating, President of Business Operations and Supply Chain Protein Enterprise, Cargill
"In a crisis you want a battle-tested veteran. And you want someone like Bill Coletti who can not only put out the immediate fire, but help ensure there is no long-term damage to a firm or individual's reputation. Coletti learned it all the hard way, in the trenches. You can learn it all the easy way by picking up Critical Moments. "
Mark McKinnon, the co-host and creator on The Circus on Showtime The Circus , and former media advisor to George W. Bush and John McCain
"For any organization today, reputation has never been more critical or less stable. Bill Coletti offers deep experience and plain-spoken wisdom that will help you understand the stakes, navigate the challenges, and make smart decisions while everyone is watching."
--John McGrath, Senior Vice President of Communications & Marketing, The College Board
"I've had the opportunity to work side by side with Bill during high-stakes crisie of all stripes. I can say unequivocally, if you're in a fox hole, you will want Bill by your side."
--Dan Bartlett, Executive Vice President of Corporate Affairs, Walmart
"Bill has a thorough understanding of the dynamics that are a part of the new "reputation economy" and his insight and experience are invaluable to any executive navigating it."
--Brad Shaw the former Chief Communications Officer at Home Depot. Home Depot
From the Back Cover
From the Back Cover
A brand is owned by a company and the public owns its image. The opinions of customers, communities, and critics can enhance or hurt your company's image with the general public. Although not every crisis can be avoided, your business's image can be controlled through a strategic, empowering system designed to maintain your image prior to any disasters.
In Critical moments , corporate communication professional Bill Coletti reveals how you can improve your reputation by meeting the requirements as well as the expectations of your customers. He walks you through his Four A's: Awareness and Assessment, Authority and Action. This will assist you in build your company's understanding of the current situation as well as a analysis agenda, operational risks and an action plan to improve and enhance your brand's reputation.
Insightful, actionable, and dynamic read
Reviewed in the United States on September 8, 2017
"The company owns its brand, but the public owns its reputation." There couldn't be a better statement to represent the scope and importance of this book. Critical moments was a quick yet insightful read. While I don't come from the communications / PR space, there is a lot to take away from this book. I learned that, like an individual's reputation, a company's reputation is critical to success. To maximize a company's reputation, it is important to create strategies and policies around it. This book will teach the c-suite that after managing a crisis, the first step to repair a company's reputation is NOT action. Just like a product launch, a reputation policy launch should be laid out with the same rigor, and this book provides the steps to master a company's reputation. I plan to take the skills I learned and incorporate it into my career by remembering that partnering with the public and influencers early in a product / service development can lead to less backlash, stronger external support, and higher investment returns.
A Must Read for Communications Professionals
Reviewed in the United States on November 1, 2017
Since I read the book in the summer, I find myself referencing regularly the pages of the book as a framework for conversations and actions with clients. Other books on communications are filled with interesting stories, this book is a modern framework for success in today's practice of authentic and effective communications -- from the four A's to the notion of "unobvious influencers." Coletti's deep knowledge and experience are at the reader's disposal. Those of us that don't take advantage of his wisdom and expertise while managing our own critical moments are missing an opportunity to shine.
One person found this helpful
Brings a framework to reputation management
Reviewed in the United States on April 12, 2020
This book explain very clearly the levers of reputation management, and a framework to get to action. By following these recommendations, an organization can shift reputation management from reactionary to proactive, and further link it to building a meaningful connection with stakeholders and customers, strengthening and increasing the resilience of your brand. Highly recommended for all organizations wanting to get a long-term, solid handle on their reputation.
A great book from an expert in the field of crisis management
Reviewed in the United States on September 2, 2017
Bill Coletti’s book provides insight and protocols to build and protect a corporate reputation. Clear, straight forward strategies based on the author’s years of experience in the C-Suite. A must read for any leader or leader in training.
One person found this helpful
Jim Delulio | President, PR Talent
A Brilliant Approach to Reputation Management that Every Communications Practitioner Needs to Read!
Reviewed in the United States on September 1, 2017
As a PR veteran, I've seen -- and written -- lots of those thick crisis scenario binders that never quite anticipate the big scary crisis lurking around the corner. This book takes a much more modern, proactive approach to reputation management that employs specific practices to help you avoid, manage and recover from crises in a more intelligent and practical manner. Those scary moments now become critical moments or opportunities to burnish a positive reputation moving forward. A must read for comms people!
Engaging and insightful, this book is a must read!
Reviewed in the United States on September 5, 2017
While more and more organizations begin to recognize the importance of reputation management in today's corporate landscape, Critical Moments provides a straight forward approach to a concept that many leaders value, but are unsure of how to tackle. Coletti’s invaluable expertise in this field provides clear and actionable insights for addressing reputation management, not only for the C-suite, but anyone in the communications field looking to protect or bolster the reputation of their business.
Reviewed in the United States on September 1, 2017
This book provides a clear path for any communications team in crisis, and for teams who want to get ahead of the game. Real-life examples and Coletti's real-life experiences provide the narrative needed for the reader to apply the principles in the real world. The C-Suite should read this book to understand the power reputation has over brand beyond products and services—and to understand the challenges faced by the communications department. Buy it today to be prepared tomorrow.
Reviewed in the United States on September 5, 2017
This book strikes a good balance between theory and practical how-to. The author clearly sets forth the essentials of reputation, and then walks you through a systematic plan for developing, protecting and managing your company's reputation. It will help you expand during good times, and be prepared to manage during critical moments.
One person found this helpful
The book you need to understand corporate reputation
Reviewed in the United States on September 3, 2017
You can't put a price on your company's reputation. It takes years to develop it and hard work (and money!) to maintain it. Bill is a recognized expert on building, maintaining and rebuilding corporate reputation. This book can serve as a how-to guide for doing those essential tasks. If you care about how your company is perceived in normal times or before, after and during a crisis, you need this book.
Reviewed in the United States on September 5, 2017
Critical Moments is required C-Suite reading. Coletti provides a fresh and practical approach to reputation management -- a welcome contrast to tired and traditional PR-speak. This is a clearly written how-to manual for protecting and growing a company's most valuable asset -- its reputation.
One person found this helpful
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